by Melanie Votaw | Publishing, Writing
As a professional book coach, ghostwriter, and editor, I talk with self-published authors weekly who complain about low sales. But there are very specific reasons why most self-published books fail to sell. Authors need to do more than just write a book and put it out...
by Melanie Votaw | Publishing, Writing
I speak with aspiring authors almost daily, so I’ve heard numerous misconceptions about how the book business works. These misconceptions cause authors time, money, and aggravation. Here are the 12 wrong assumptions I hear most often: Now that self-publishing is so...
by Melanie Votaw | Publishing, Writing
You might be an expert in your field, but how many people know it? A non-fiction book is a great way to increase your visibility and client list, as well as share the valuable information you’ve accumulated during your career. Once you’ve authored a book, you have a...
by Melanie Votaw | Information
Over the years, I’ve worked with a number of first-time authors on their book proposals, and I’ve seen the same missteps over and over. Proposals aren’t easy to write, especially if you’ve never written one before! So, as you work on your own proposal, guard against...
by Melanie Votaw | Publishing, Writing
Coming up with a good title for your book can be quite a challenge. If your title and subtitle are confusing, you’ll lose out on sales. But if they’re boring, you’ll have the same problem. Somewhere in between confusing and boring is where you’ll find the gold. This...
